Internet sensation: Boo, a five-year old Pomeranian, has amassed 1.8m fans on Facebook
He has nearly two million fans and a book deal.
But Boo isn't a reality TV star, actor or a pop singer - he's a pet dog.
The five-year-old Pomeranian has the fame most celebrities dream of after amassing 1.79million fans on social networking site Facebook.
Canine cutie: Boo enjoys being photographed in a variety of different outfits and accessories
And Boo is also a hit with the ladies.
He attracted the attention of Hollywood stars including Khloe Kardashian, who posted a picture of the dog on her blog last year and singer Ke$ha, who Tweeted that Boo was 'her new boyfriend.'
Since then, Boo's Facebook page, launched in 2009, has gone viral, receiving thousands of new fans a day.
Behind bars: But nothing can hold back Boo's cuteness
Sporting fan: Boo is a fan of baseball team The Cubs, left, and promoting the We Day movement, a charitable initiative of Free the Children
Shy guy: Despite Boo's popularity, his owner has chosen to stay anonymous and uses the pseudonym J.H Lee
His owner, who has concealed her identity and location in the U.S. and uses the pseudonym J.H Lee told Time:'My friends loved looking at pictures of him.
'We started the first Facebook page as a joke.'
Boo shot to fame when he realised the key to looking so good in photographs is a great haircut.
All wrapped up: Boo looks more like an exotic bear than a dog
Boo's unique look was a happy accident - his long hair was so tangled, the groomers had to shave it all off
Ladies man: Boo has celebrity fans including Reality TV star Khloe Kardashian and singer Ke$ha
The canine's unique look is down to an happy accident - his long hair was so knotted, it had to be shaved off.
Lee said: 'The groomer said they wouldn't even be able to get a brush through him.
'I was really upset when I heard that. But when I picked him up, I found he was actually really cute that way.'
Suited and booted: Boo is looking smart
Hug a hoodie: Boo's owner takes pictures of the dog every day to upload onto his Facebook page
Cover Star: The Pomeranian has been busy promoting his new book, 'the life of the cutest dog in the world'
source: dailymail